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How Will We Attract Visitors?

The visitor promotion campaign includes:

  • Press advertisements in Arabic & English in generic & trade magazines & newspapers
  • Information on all wood related and exhibition portals
  • Intensive press support from our media partners and international media associations
  • Newspaper / Media supplements
  • Radio and TV interviews
  • Cross promotional events at other relavant, wood related exhibitions
  • High visibility website: www.dubaiwoodshow.com
  • Dedicated media interview in relevant publications
  • Direct mail campaigns to target audiences
  • E-mail broadcasts
  • PR Campaign above and below the line
  • Distribution of trade and VIP invitations to high profile companies

Visitors during the Dubai WoodShow 2010 has been informed of the event mainly through the e-mail campaigns that was sent out, with the Brochure coming in next as the source of information.

 

Email

26%

Brochure

20%

Invited by an Exhibitor

9%

Flyers

8%

Organizers Website

7%

Others

6%

Magazine Ads

5%

Woodshow Website

5%

Newspaper Ads

3%

Referred from a Previous Visitor

3%

Partners Website

2%

Newspaper Editorial

2%

Word of Mouth

2%

Associations

1%

Media Partners

1%

Please download the Dubai Woodshow 2010 Post Show Report for more information.

For more information on advertising and PR, please go to our Media Information page.

 

Collateral Download
Brochure Post Show Reports Newsletters Floorplan Calendar this Event

 

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